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Creators

Who:
American based men’s skincare brand providing personalised, simple skincare for men.

What:
Geologie allows its customers to take a 30 second diagnostic quiz that identifies their skin type and supplies them with the perfect regimen. We were tasked to find creators to encourage new customers to take the diagnostic quiz and establish Geologie in the men’s skincare industry.

We identified key niches of creators that would be able to promote the Geologie message, and get men caring about their skin. We worked with men from varying backgrounds, Sports Professionals, Gamers, Stylists, Chefs, Car Enthusiasts… to tell their own personal skincare stories.

Our content strategy was headlined by YouTube content supplemented by a paid social strategy that focussed on bringing in new, first time consumers.

“We have thoroughly enjoyed working with the Eaeo team on our Geologie partnership. Our clients think the products are terrific and the professionalism and terrific communication from the eaeo team has been top-notch.”

Chantal Rotondo,
Director Of Talent & Partnerships at Long Haul Management Inc.