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Who: The multi-award-winning online reading programme for children, Reading Eggs, has seen massive success in their online platform’s uptake, with many people stuck at home and homeschooling over the past year.

What: Our latest campaign used Influencers to promote the platform’s 30-day free trial focusing on homeschooling and favourable screen time! We utilised Family Influencers to promote the Reading Eggs platform as a reliable resource whilst homeschooling, and a tool to bridge the gap between home and school when children returned to school in early March.

I always enjoy working with eaeo! The campaigns are well managed even when given a short timeframe and the briefs are clear and easy to understand. I know my contact at eaeo will get back to me quickly with any questions that I may have and are swift to reply with the brand feedback which thankfully always seems to be well received which gives me confidence I have fulfilled the brief well with my creative content.

I know when I’m contacted by eaeo that the campaign will be a good fit for us and my audience and my content always receives good engagement as it’s a natural fit to our lifestyle and my feed. It’s a pleasure working with eaeo and I look forward to working with them again soon.

@shellandthelittlies